Some question the effectiveness of facebook advertising, while others share success stories of successful campaigns.
However, the purpose of this blog post is to. Tell you how to approach facebook advertising and what it might be suitable for in your company. As with many of our other blog posts and videos, the goal is to do advertising on an extremely low budget. In this article, the marketing budget is set at €30 per month, which is approximately €1 per day.
What can you get for thirty euros.With this amount, you can eat pizza with a group of friends or visit linnanmäki alone, but if your customers, this budget is just enough for a classified ad in helsingin sanomat. Tv advertising costs thousands of euros, so it’s out of the game right away.
Intention is to reach potential
However, this amount can be used to run a google adwords campaign or a facebook advertising campaign. Both are effective advertising channels and both have a lot in common, but they are also fundamentally different.
, you can easily create ads that appea ongoogle search pages when someone searches for something on googl can precisely define keywords for europe email list which you seek exposure, as well as exclude keyword Marketing a startup combinations for which you do not want to appear. This way, for example, a home cleaning company from kuopio can search for visibility with the keywords “Home cleaning kuopio”, but not with search terms that include the keyword “Helsinki”, because the company does not have the opportunity to serve customers in the capital region.
Google adwords With the adwords system
People use google to search for something they’ve already made some kind of decision about. No one goes to google and then searches for “Something fun”, the search term Marketing a startup is already decided in advance. In my opinion, this change in the service. Clearly shows that it is not a good idea to build marketing based. On an external service provider. Facebook or. Any other service provider may change their service, and EO Leads we have no control over that. In my opinion, because of this, the core. Of your e-marketing should be a service that you control. And own – your website. All other external services. Are just ways to get people to visit your site.